Category
"Best immigration lawyer in Surrey"
Where the largest competitors dominate. Useful as a baseline, hard to win outright.
I run 38 real customer questions across ChatGPT, Perplexity and Google AI Mode, then show you who gets named instead.
"Who's the best cosmetic dentist in Richmond BC?"
Pages the model pulled from
The answer it gives
"Based on recent reviews, the most frequently recommended are Alderbridge Dental, Steveston Smile Co. and Minoru Aesthetic Dentistry."
Your business was not named in 34 of 38 questions.
In 2026 the share of consumers using AI tools to find local businesses rose from 6% to 45% in a single year. It is now the third most-used discovery channel, behind Google and Facebook. 63% of those users say they trust the recommendation they receive.
BrightLocal, Local Consumer Review Survey 2026
Everyone else is invisible, regardless of how good they are, how long they have operated, or how strong their reviews are. There is no page two to climb to.
Often they are obscure directories and roundups nobody in the industry has heard of. Frequently not Yelp. Frequently not Google. The audit names them.
I have audited businesses with near-perfect reviews that no assistant will name. Reputation and retrievability are two different problems.
Category
"Best immigration lawyer in Surrey"
Where the largest competitors dominate. Useful as a baseline, hard to win outright.
Service specific
"Who does All-on-4 implants in Burnaby"
A smaller competitive field. This is where an independent business can realistically win.
Problem first
"My crown fell out, where do I go"
How customers actually start. Almost nobody optimises for these.
Qualifier and trust
"Most experienced, safest, best reviewed"
Which adjectives the models attach to which businesses, and on what basis.
Entity health
"Tell me about [your business name]"
What the models believe about you by name, and whether any of it is accurate.
Non-English
"列治文最好的牙医是谁"
The same questions in the languages your customers actually use. Different sources get retrieved, and different businesses get named.
Every query, cold
Fresh session. Logged out. No follow-ups.
So the result reflects what a genuine first-time customer sees, not a tailored answer shaped by history.
Most services tell you that you have a problem. This tells you which specific pages are deciding the outcome, and whether you appear on them. That turns an abstract worry into a task list.
Illustration. Your report names the actual domains, ranked by how often each one fed an answer.
ChatGPT, Perplexity and Google AI Mode, run across all six question tiers.
Timestamped evidence for every figure in the report. Nothing asserted without a picture of it.
How often you were named, broken down by engine and by question type.
Who is getting recommended in your place, and the exact words the models use to describe them.
Ranked by effort against impact. Yours to hand to your own team, or I can implement it.
Your customers ask in Chinese, Punjabi, Korean and Farsi as often as in English. Different sources get retrieved and different businesses get named. Almost nobody audits this. For a Richmond or Surrey business it is often the single most valuable finding in the report.
English
Best cosmetic dentist in Richmond BC
3 businesses named
Chinese
列治文最好的牙科诊所
5 named, none overlapping
Punjabi
ਸਰੀ ਵਿੱਚ ਵਧੀਆ ਦੰਦਾਂ ਦਾ ਡਾਕਟਰ
2 named, both chains
Korean
밴쿠버 최고의 치과
4 named, one overlapping
Farsi
بهترین دندانپزشک در نورث ونکوور
1 named
Illustration of the pattern. Counts in your report come from your own market.
No retainer is sold to a business that may not need one. The audit tells both of us whether there is a problem worth fixing.
Stage one
All I need to start is your business name and website URL.
Stage two, optional
The $650 audit fee is credited in full against your first month.
The common thread is high customer lifetime value, an existing marketing budget, and a competitive local market. The specific industry matters less than those three conditions.
SEO concerns where you rank in a list of links. This concerns whether an assistant names you at all when someone asks it a question. Different retrieval, different sources, different fixes. Good SEO helps but does not guarantee it.
No, and be careful with anyone who does. AI outputs vary between runs and shift when models update. I guarantee the audit, the evidence and the work, never a ranking or a position.
Most listing and schema corrections show up within four to eight weeks.
Not for the audit. Just your business name and URL. Implementation needs access to your Google Business Profile and your site.
Then the report says so and you have spent $650 confirming it. That happens. I would rather tell you that than invent a problem.
Yes, remotely. The local directory work is strongest where I know the market, so a Richmond or Surrey business gets more out of the source map than one in a city I have never audited.